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2018 National Entrance Test of English for MA/MS Candidates (English II)

Section II Writing (Part B)

PartB
48.Directions:
Writeanessaybasedonthechartbelow.Inyourwriting,youshould
1)interpretthechart,and
2)giveyourcomments.
Youshouldwriteabout150wordsontheANSWERSHEET.(15points)

【附图内容描述】2017 年某市消费者选择餐厅时的关注因素饼图

1. 特色 (Specialties):36.3%

2. 服务 (Service):27.4%

3. 环境 (Environment):24.3%

4. 价格 (Price):7.3%

5. 其他 (Others):4.7%

数据表明,现代消费者在选择餐厅时,产品的独特性和体验感已远超价格因素。

Sample Essay

Asisvividlyillustratedinthepiechart,thereareseveralfactorsinfluencingconsumers'choicesofrestaurantsinacertaincityin2017.Specialtiestakethelargestportion,accountingfor36.3%.Serviceandenvironmentfollowclosely,accountingfor27.4%and24.3%respectively.Incontrast,priceonlymakesup7.3%,whileotherfactorsaccountfor4.7%.
Theintendedmeaningofthischartisprofound:itreflectstheshiftingconsumptionpatternsandtheimprovementofpeople'slivingstandards.Inthepast,pricewastheprimaryconcernformostdiners.However,asdisposableincomeincreases,modernconsumersprioritizetheuniquetasteoffoodandtheoverallqualityofthediningexperience.Apleasantenvironmentandprofessionalservicehavebecomeessentialcomponentsofasuccessfulmeal.
Inmyopinion,thisisapositivetrendthatindicatesamorematureandsophisticatedconsumermarket.Forrestaurantowners,focusingonbrandidentityandserviceexcellenceisnowmoreeffectivethansimplyengaginginpricecompetition.Ultimately,thosewhocanofferuniquespecialtiesalongsidehigh-qualityservicewillthriveinthiscompetitiveindustry.

Essential Sentence Patterns

【图表描述:描述首位因素】
Specialties take the largest portion, accounting for 36.3%.
【图表描述:描述次要且持平的因素】
Service and environment follow closely, accounting for 27.4% and 24.3% respectively.
【意义阐释:点明消费模式转变】
It reflects the shifting consumption patterns and the improvement of people's living standards.
【意义阐释:分析品质优先的现状】
Modern consumers prioritize the unique taste of food and the overall quality of the dining experience.
【个人评论:对商家的战略建议】
Focusing on brand identity and service excellence is now more effective than price competition.

Practice makes perfect.